You Don’t Become a Social Business by Just Building Social Networks

Shopping online used to seem novel. But then traditional commerce and e-commerce merged, until there wasn’t any more “online business.” Only business. A similar shift is unfolding right now with social and mobile technology. The companies that see opportunity in this shift are moving fast, weaving social technologies throughout their operations.

via You Don’t Become a Social Business by Just Building Social Networks.

 

 

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