CLICK BELOW TO REDISCOVER HUMANITY
A DECADE+ OF STORYTELLING POWERED BY THE BEST WRITERS ON THE PLANET

Who Will Win Out Between the Millennials and Boomers?

Like many Americans, I’m fresh from a Labor Day weekend spent with family. Multiple generations gathered in Watch Hill, R.I., including my 15 Millennial nieces and nephews. It was an interesting few days as a marketer.

Recent headlines have zeroed in on the Millennials and the Baby Boomers, and which group we should be paying more attention to. Every day, seemingly, there’s a new report on the power and importance of the Millennials — that $200 billion market — and this generation’s unique wants and needs. On the flip side, Women’s Wear Daily recently ran a six-page cover feature on the 55-plus cohort, which apparently outspends any other generation by $400 billion and controls approximately three-quarters of American’s wealth. Ignore them at your peril, says the report.

via Who Will Win Out Between the Millennials and Boomers? | Bob Jeffrey.

BIZCATALYST 360°
BIZCATALYST 360°https://www.bizcatalyst360.com/about/
WE ARE THE AWARD-WINNING PUBLISHING DIVISION OF 360° NATION —PRESENTING OUR LIFE, CULTURE, AND BIZ MULTIMEDIA DIGEST AS A HUB OF CREATIVE EXPRESSION AND PERSONAL GROWTH. WITH AN EMPHASIS ON ACTION, OUR VAST GLOBAL CONTRIBUTOR COMMUNITY EMPOWERS PEOPLE TO TRANSITION FROM KNOWING WHAT TO DO TO ACTUALLY DOING IT —ALL COMPLEMENTED BY SYNDICATION RELATIONSHIPS WITH A CHOICE GROUP OF EQUALLY INNOVATIVE MEDIA OUTLETS. TODAY AND EVERY DAY, WE SIMPLY DELIVER THE VERY BEST INSIGHTS, INTELLIGENCE, AND INSPIRATION AVAILABLE ANYWHERE —DOING IT OUR WAY BY PLACING OUR WRITERS AND OUR AUDIENCE AT THE FOREFRONT. IT'S MAGICAL. IT'S EVERGREEN. AND QUITE FRANKLY, IT'S JUST GOOD STUFF. PERIOD.

DO YOU HAVE THE "WRITE" STUFF? If you’re ready to share your wisdom of experience, we’re ready to share it with our massive global audience – by giving you the opportunity to become a published Contributor on our award-winning Site with (your own byline). And who knows? – it may be your first step in discovering your “hidden Hemmingway”. LEARN MORE HERE


TAKE STROLL INSIDE 360° NATION

TIME FOR A "JUST BE." MOMENT?

ENJOY OUR FREE EVENTS

BECAUSE WE'RE BETTER TOGETHER