The “Customer Value Proposition” is providing convincing reasons why a customer should buy a product, and also differentiate your product from competitors.
The same works for our “internal customers”, our employees. The “value” one brings to their organization is not easily measured but can, and usually does, make itself known very quickly within the process. This is the quality that creates success.
Once you hire the new employee and throughout the training process, there should be brief doses of clarity where we realize this employee has qualities that we may not yet possess through others. As time passes the benefits of this new hire should be clear. What value do you bring? For example:
- Does he/she have the skills needed to become a leader or one that can be quick to assess the situations at hand and come up with a correct and proper response?
- Has he shown the experience to understand and anticipate the needs of your customers in a way that is cost-effective to your business?
- Can you be assured that tasks will be completed properly and on time as directed?
- Will this employee help you grow your business and increase profits?
Remember, those you hire are a direct reflection of you and your beliefs. Hire those you are confident will represent you as intended.
Only proven and demonstrated actions and ideas will create value for those who seek success – and ultimately, your customer’s satisfaction!