What About Tagging? It’s Déjà vu All Over Again …

To be, or not to be: that is the question: Whether ’tis nobler in the mind to suffer The slings and arrows of outrageous fortune, Or to take arms against a sea of troubles, And by opposing end them?”

~William Shakespeare, Hamlet

To Tag or Not to Tag? That IS the Question

There are many “main messages” in Hamlet. However, a key theme is that indecision leads to personal tragedy, as Hamlet’s inability to take decisive action ultimately results in many of the characters dying, including himself. Suffice it to say that tagging on LinkedIn is not a matter of life and death, but it IS a matter of not allowing indecision or better yet, a “one-size-fits-all” approach to adversely impact our community. Which is why after ceasing all “mass-tagging” on LinkedIn a month ago (see Article below), we’re now responding to those who would like us to reconsider. And the feedback has been swift and steady from across our sizeable LinkedIn community.

Back to Our Core: A Farewell to Tags

Contrary to the presumption that simply “following” us (e.g our Company Pages: BizCatalyst 360°, 360° Nation, or me personally) would still do the job via LinkedIn alerting all of you to new Articles shared, the reality is (based on the avalanche of feedback) that LinkedIn isn’t consistently sending those notifications. So we’re now hearing from enough people who feel that they are missing the flow of content that they had become accustomed to and the engagement opportunities that came with it. Simple as that. And consequently,  a natural “call to action” for us to take a second look at what continues to be a sensitive issue.

What Next?
Well, we’re not ready to simply roll back the clock and resume tagging en masse, as there are many folks who simply don’t wish to be overwhelmed by tags, particularly given our volume. BUT it’s abundantly clear that “one size doesn’t fit all”. Which brings us to our brief (just 8 questions) Survey below. PLEASE let your voice be heard ⤵︎

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Dennis Pitocco
Dennis Pitocco
DENNIS is the Founder & Chief ReImaginator of 360° Nation, encompassing a wide range of multimedia enterprises, including BizCatalyst 360° —the award-winning global media digest; 360° Nation Studios —dedicated to reaching across the world in an effort to capture, produce, and deliver positive, uplifting messages via blockbuster global events, and; GoodWorks 360° —a pro-bono consulting foundation focused entirely on providing mission-critical advisory services to nonprofits worldwide. Collaborating with his Chief Inspiration Officer (and wife), Ali, everything they do is "for-good" vs. "for-profit". Their mission over the past decade-plus has been to rediscover humanity at its best, influencing and showcasing it every step of the way. Together, they do their very best to figure out what the world is trying to be —then using all their resources to help it to be better every day in every way. They understand and embrace the notion that it’s not about me or you; it’s about caring for the people we serve and more responsibly stewarding the precious resources in our care. And they believe it’s about showing up, being present, and intentionally giving our invaluable gifts of time, talent, and treasure "for good". Dennis is a contributing author to the Best-Selling Books ♦ Chaos to Clarity: Sacred Stories of Transformational ChangeJourney Well, You Are More Than EnoughThe Four-Fold Formula For All Things Wellness: True Stories of the Heart, Spirit, Mind, and Body.

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    • We listened and we learned from our audience, Ali. And we agree with your approach, as our “Tag Me” list will not apply to all topics, but those we believe may be of interest to the individual tagged… Thank you!

  1. Hello Dennis,

    Are we being specific to engagement on Linkedin or On the site of Bizcatalyst360?

    I do my best to Read and support articles. I noticed I did not see all in linkedin. I would see more from Facebook and interact from there. If I engage there I do not engage to the same article on linkedin as I do not always see them there. Sometimes I briefly read and forget to write …
    I have just liked the same article in various places but since I see them at different times I don’t always recall if I had said something before…. tagging is not always seen by me. It is the notification issue. It’s a linkedin thing. Sometimes I have not been able to load them at all. I do get many and often lose my place…( I want a book mark feature in this area…linkedin refreshes the page if you leave it and to get back to where I was means scrolling …a lot…to where I was and since it is not always feasible.. I may miss them for this reason too)
    I have saved some articles and do not read everything… I like getting an email at the end of the day and seeing what might catch my interest.
    I do not mind being tagged…although I am not a tagger fan ….but I do see it’s benefits. I’m a little torn as to my inability to respond to them all and my time management constantly being challenged. It’s really up to you if you want me on the article… I can only say I am doing my best to keep up. Not sure if this helps but it is what I am experiencing.
    An article like this I received in my email….I always check there.

    • Dennis–I completely agree with a great deal that Paula has shared–as I believe some of these challenges come from LinkedIn and the ways they keep shifting notifications/practices and not necessarily involving or notifying all of us users of LI. This can be quite frustrating. I do not mind being tagged and given the opportunity to see articles that are flowing out onto LI and FB because there are many that resonate with me, that are thought-provoking, insightful, well-written, heartfelt, and enjoyable to read. I may not engage with all the different content (articles), but the topics that interest me-I enjoy reading and leaving supportive comments or additional insights (etc.). I enjoy being supportive of other writers and being engaged with their writing. I believe I’ve demonstrated this fairly consistently since I became a featured contributing writer and then a columnist. I’m honored and humbled to be part of BizCatalyst360. I’m committed to the success of other writers, of BizCatalyst360, and continuing to be engaged and supportive as best as I can. Thank you so much for asking, for inviting feedback and being open to all the different perspectives, Dennis!

    • Hi Laura … Thank you for adding even more value to this discussion. You have always “set the standard” for thoughtful engagement, whether it be on LinkedIn or on our Site. So please just ‘keep on doin what your doin’ my friend. We’ll resume tagging you on our shared articles, but never feel pressured that a tag means that you must respond – simply a courtesy alert that a new article has been shared that may be of interest.

    • Appreciate your insights as always, Paula. When it comes to engagement, we’re speaking of engagement everywhere (instead of likes), as that (as you know) is how real relationships are formed. Lots of technical challenges on LinkedIn these days, which is why we are offering to add folks to our New “Tag Me” list just to make sure they don’t miss anything. And never feel under pressure to acknowledge or respond when you are tagged by us – as it’s simply a courtesy alert to let you know that something of interest may have been shared.

  2. What I found extremely valuable (although I suspect it takes a lot of work on your part) is being alerted when there is an article I might like. With so much content these days, it’s impossible to spend the time looking.

    More recently, I’m finding a cadre of writers that I am thoroughly enjoying engaging in their content. I tend to click into an article when there is a writer who I think may have something to say that I want to engage with. I’m finding myself going to the BC360 homepage every so often and scanning by-lines. That’s new for me – but I think it is a testament to what you and built here.

  3. Hi Dennis,

    By accident, I pressed submit before posting my Linked In URL so I resubmitted. I like to support others, and as much as it can be laborious when you receive many, I say just cut back or return later. If you do not want to be tagged, just privately email BizCatalyst and asked to be removed from the notification lists. To me, it is that simple. Whatever works for each person. I am glad you are revisiting this.💖

  4. Dennis – I didn’t see in the survey where I could answer question #5.

    Maybe I’m not understanding all of this. I saw you continuing the practice of tagging to alert us to new authors on BC360. I thought that was a good practice. I also like the current practice of getting the nightly download of new articles, which allows me to peruse and decide what I want to read.