These days, event planners have a lot more on their plates than before, gone are the days when the most important issues an event planner had to worry about were the colour of the invitations and whether there was enough food for the guests.
In the information age, technologically advanced input is playing an increasingly crucial role in events, and is an absolutely necessary part of any event planner’s toolkit.
Today, events that make use of only big screens and PowerPoint presentations appear woefully unsophisticated in a world where mobile apps and social media marketing have become de rigueur.
via How to Use Technology to Plan a Successful Event. – Tuesday, 31st December 2013 at 4Hoteliers.
