Up in the Cloud: How one Hotel Group is Using IT to Understand Guests Better

Hotel groups are increasingly looking at their IT departments to ensure that the information infrastructure is in place to be able to analyse the booking behaviour of guests. Metaphorically speaking, it seems the answer is to look up.

via Up in the cloud: how one hotel group is using IT to understand guests better | Travel Industry News & Conferences – EyeforTravel.

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Up in the Cloud: How one Hotel Group is Using IT to Understand Guests Better

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