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How a Tourism Slogan Transformed Las Vegas

“What happens here, stays here,” was a perfect pitch for a city built on excess, one that became as ingrained in the American vernacular as “Just do it,” “I’m lovin’ it,” “Tastes great, less filling,” “Don’t leave home without it” and others it joined on the Madison Avenue Advertising Walk of Fame.

via How a Tourism Slogan Transformed Las Vegas – Skift.

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