A DECADE+ OF STORYTELLING POWERED BY THE BEST WRITERS ON THE PLANET

WE DON'T DO IT ALL, BUT WE DO IT ALL "FOR GOOD"

BE PART OF THE LEGACY

TAMPA BAY • FEBRUARY 23-24 2026

This FINAL encore experience will be unlike any other. Because like everything we do, it's been "reimagined" from beginning to end. It's not a virtual or hybrid event. It's not a conference. It's not a seminar, a workshop, a meeting, or a symposium. And it's not your typical run-of-the-mill everyday event crammed with stages, keynote speeches, team-building exercises, PowerPoint presentations, and all the other conventional humdrum. Because it's up close & personal by design. Where conversation trumps presentation. And where authentic connection runs deep.

The Leader as Poet

The pre-eminent Argentinian writer, Jorge Luis Borges, considered Dante’s Divine Comedy as “the best book literature has achieved”.  Obviously inspired by Dante’s Catholic faith, the erudite epic has nonetheless influenced poets, novelists, and philosophers of all faiths over many centuries, and continues to command the admiration of people all around the world, even in this anti-intellectual age.  Dante’s insights into the human condition are timeless, swelling the waters of wisdom to wash over the arid wastes of cynicism and despair that blight our world.

But now there is still more to be explained:
Those who pursue the good, but strive with less
Than their full measure to attain it. All
Although confused, find good to apprehend
In which the mind can rest. This they may call
An object of desire, a fruitful end
They try to reach, but should they try and fail
Sufficiently to see, or gain, the goal,
This terrace here, and all it must entail
Of penitence, awaits each slothful soul
With torments for its fault. And then beyond
This terrace rise a further three, to hold
Those who were far from feeble but too fond
Of all the pinchbeck that they thought was gold,
The pleasures of the world, which give no joy,
Which don’t ring true, but click like counterfeit –
The earthbound goods fit only to destroy
Good’s essence, and to draw love by deceit.

—Dante’s The Divine Comedy, Purgatory, Canto XVII (tr. Clive James)

Mining the bountiful reef of golden insight extended through the works of Shakespeare uncovers a psychological mother lode indispensible to those who would lead.  Consider a likable but lax leader, whose followers have become outrageously promiscuous, leaving them in the charge of a puritanical deputy, while he observes developments from the vantage point of disguise.

One of the victims of the deputy’s clampdown is a young man whose fiancé is pregnant.  When he is sentenced to death, he appeals to his sister, a nun, to make an appeal to the deputy.  But the nun becomes an object of the deputy’s own lust, and he offers to spare her brother only on condition that she sleep with him.  The chaste woman is aghast.

To whom should I complain? Did I tell this,
Who would believe me? O perilous mouths,
That bear in them one and the self-same tongue,
Either of condemnation or approof;
Bidding the law make court’sy to their will:
Hooking both right and wrong to the appetite,
To follow as it draws! I’ll to my brother:
Though he hath fallen by prompture of the blood,
Yet hath he in him such a mind of honour.
That, had he twenty heads to tender down
On twenty bloody blocks, he’d yield them up,
Before his sister should her body stoop
To such abhorr’d pollution.
Then, Isabel, live chaste, and, brother, die:
More than our brother is our chastity.
I’ll tell him yet of Angelo’s request,
And fit his mind to death, for his soul’s rest.

—Isabella in Shakespeare’s Measure for Measure, Act II, Scene IV

The climax of Measure for Measure has the deputy on trial for rape and murder, with his only hope being an unlikely act of forgiveness on the part of the morally severe sister.  If each of us is measured according to the measure by which we have judged others, who will be left standing unsullied?  Christ, Lincoln, Gandhi, John Paul II, and Mandela are the indelible historical examples of forgiveness as leadership.

The Faustian Bargain, the theme of a medieval folk tale repeated in many versions, lies at the heart of Modernity’s woes and the global leadership crisis.  Goethe’s Faust tells the story of a man who, in his reckless quest for self-gratification, makes a pact with the devil, Mephistopheles, offering his soul in exchange for power and unbridled pleasure in this life. It inevitably ends in tragedy.

I’ve studied now Philosophy
And Jurisprudence, Medicine,
And even, alas! Theology
All through and through with ardour keen!
Here now I stand, poor fool, and see
I’m just as wise as formerly.
Am called a Master, even Doctor too,
And now I’ve nearly ten years through
Pulled my students by their noses to and fro
And up and down, across, about,
And see there’s nothing we can know!
That all but burns my heart right out.
True, I am more clever than all the vain creatures,
The Doctors and Masters, Writers and Preachers;
No doubts plague me, nor scruples as well.
I’m not afraid of devil or hell.

—From Faust by Goethe

Goethe was one of the founders of Romanticism, and in the poetry of the English Romantics, Blake, Wordsworth, Coleridge, Byron, Shelley, and Keats, is to be found verse of intriguing power and profundity.  Partly in response to the cold, calculating, truncated rationalism of the Enlightenment, they were driven by the values of freedom, power, and imagination, leaving posterity with much to ponder.

I met a traveller from an antique land,
Who said—“Two vast and trunkless legs of stone
Stand in the desert…Near them, on the sand,
Half sunk a shattered visage lies, whose frown,
And wrinkled lip, and sneer of cold command,
Tell that its sculptor well those passions read
Which yet survive, stamped on these lifeless things,
The hand that mocked them, and the heart that fed;
And on the pedestal, these words appear:
My name is Ozymandias, King of Kings;
Look on my Works, ye Mighty, and despair!
Nothing beside remains. Round the decay
Of that colossal Wreck, boundless and bare
The lone and level sands stretch far away.

—Ozymandias by Percy Bysshe Shelley

Shelley had Ozymandias published in 1818, and when one considers the follies of the two centuries that followed, it is difficult not to feel dismay, and indeed anger, that hubris is still the defining characteristic in politics and business.

Among the great observers of that primal flaw in the human condition, T S Eliot, a giant of 20th century literature, remains as a beacon of hope in our postmodern existential crisis. He delineates the fault-line of the human condition, reminding us that all our answers to all our questions are ultimately shaped by our understanding of what it means to be human. When we get that wrong, we get everything wrong, and it is not difficult to see why solutions to the leadership deficit in every area of postmodern society persistently elude us.

O weariness of men who turn from God
To the grandeur of your mind and the glory of your action,
To arts and inventions and daring enterprises,
To schemes of human greatness thoroughly discredited,
Binding the earth and the water to your service,
Exploiting the seas and developing the mountains,
Dividing the stars into common and preferred,
Engaged in devising the perfect refrigerator,
Engaged in working out a rational morality,
Engaged in printing as many books as possible
Plotting of happiness and flinging empty bottles,
Turning from your vacancy to fevered enthusiasm
For nation or race or what you call humanity;
Though you forget the way to the temple,
There is one who remembers the way to your door:
Life you may evade, but Death you shall not.
You shall not deny the stranger.

—T S Eliot in Choruses from ‘The Rock’, Part III

Among the perceptive and eloquent voices who fell victim to the brute mechanism of ideological insanity, Anna Akhmatova, possibly the greatest Russian poet of the 20th century, is well worthy of the final word.

And if ever in this country
They decide to erect a monument to me,
I consent to that honour
Under these conditions—that it stand
Neither by the sea, where I was born:
My last tie with the sea is broken,
Nor in the tsar’s garden near the cherished pine stump,
Where an inconsolable shade looks for me,
But here, where I stood for three hundred hours,
And where they never unbolted the doors for me.

—Anna Akhmatova in the Epilogue to Requiem

Leadership is indeed poetry.

Andre van Heerden
Andre van Heerdenhttp://www.powerofintegrity.com/
ANDRE heads the corporate leadership program The Power of Integrity, and is the author of three books on leadership, Leaders and Misleaders, An Educational Bridge for Leaders, and Leading Like You Mean It. He has unique qualifications for addressing the leadership crisis. Since studying law at Rhodes University, he has been a history teacher, a deputy headmaster, a soldier, a refugee, an advertising writer, a creative director, an account director on multinational brands, a marketing consultant, and a leadership educator. He has worked in all business categories on blue-chip brands like Toyota, Ford, Jaguar, Canon, American Express, S C Johnson, Kimberley Clark, and John Deere, while leadership coaching has seen him help leaders and aspirant leaders in Real Estate, Retail, the Science Sector, Local Government, Education, Food Safety, Banking, and many other areas. Subscribe to my Substack HERE.

DO YOU HAVE THE "WRITE" STUFF? If you’re ready to share your wisdom of experience, we’re ready to share it with our massive global audience – by giving you the opportunity to become a published Contributor on our award-winning Site with (your own byline). And who knows? – it may be your first step in discovering your “hidden Hemmingway”. LEARN MORE HERE


5 CONVERSATIONS

  1. Poetry as a leader’s guide? This should never be a novel concept, as all through history the poets have been, in Shelley’s prophetic words, ‘the unacknowledged legislators of the world.’ From Beowulf to Blake, and on to Billy Collins, John Ciardi, and Mary Oliver, real leadership principles are right in front of us. Thanks for this piece, very heartening.

    BE

  2. Andre,
    The comparison of poetry and leadership is spot on to me. It is the ultimate expression of what one is able to do when in as humans we try to deal with confusion, turmoil or even sheer ecstasy. It’s that urge to write expressions down. To escape into problem solving, or sometimes, just have an interview with your inner self. The time you spend writing to and from your soul is like a deep conversation with the universe. Sometimes you are given the message to questions that bother you.
    Poetry allows us to connect with that powerful presence of truth and morality. It sends powerful reflections, an escape to needed distraction. In that distraction you find revelations. There is peace and therapy in writing. The sense of accomplishment after is soothing. For me that ability to go within and pull from the soul is a leadership quality. When the pen calls and you answer, you are paying attention to your own leader. If you cannot lead yourself then what business do you have leading others?
    I find that poetry allows us to address the issues in the world around us with a license to say what we want in the guise of poetry too. A little rebellion affording the world of correctness vs that of vindictiveness, there is an edge we walk on. The real interview is a letter to yourself abd from yourself at the same time. That two way conversation where one is checking in with the moral reality of what is justified in your own heart.
    Poetry is the voice by which we express what is in our soul.
    I cannot speak for all, there are different ways for which people use it or partake in it.
    The bottom line for me is that it helps. In revealing my inner dialogue I’m being vulnerable, and that shared is an offer for others to think about and connect with their inner leader too.
    We dream with intelligence and live in ignorance when we ignore the heart and what it stands for.
    The gift of expression is one where the poet answers their call, and the sharing of the vision from a dreamer who dares the world to question.
    Being a true creative is being able to share your creation knowing that every viewer is looking at it through different lenses, your view is your own.

    I like the idea of shooting blanks at those who want to know what your work means. I giggle as I’m known as the word Jedi poetess with the golden word guns… I shoot and let it go. People will get it in their time. We are all different and learn differently too. If I but provoke the thought…then that’s a start.

    Your article corresponds to me that living is poetry
    In the lines we capture there is an answer
    That license to do anything at all with the freedom of expression, is the greatest lesson.
    One can live in prison but find freedom in the lines written.

    Being a poet, I could go on, I’ve expressed a plethora of words on poetry injected with morality
    My true leader was me and not the ones who tell me what to do. That freedom was written down in my poetic interviews. To ask questions, mold my theories, to attempt to understand and to interact with Mother Nature and the whole idea of belief. When you discover true belief in yourself, that is the leader you cannot live without.

    Your article captured my attention, and here are my thoughts.
    Thank you for this mornings musings my friend.
    I do have words in poetic phrases that say it my way, and here you present it your way.
    Thank you for this discussion. I appreciate your words and feel more proud of what I do after reading it.

    Have a great day my friend
    Poetry is indeed leadership 😀
    Paula

      • Wow from me! Andre, thank you so much. I thought it was long but I just wrote the discussion you provoked in me here. The thoughts I have are built and formed, always open to change, but the foundation remains the same….that your inner leader has something to say. The more you visit your own leader, the better you become at being a follower. Albeit, lead yourself first. Thank you again and I’m so grateful for your discussion. Have a great weekend my friend🙏😀

RECIPIENT OF THE 2024 "MOST COMPREHENSIVE LIFE & CULTURE MULTIMEDIA DIGEST" AWARD

WE ARE NOW FEATURED ON

EXPLORE 360° NATION

ENJOY OUR FREE EVENTS

OUR COMMUNITIES