The Heart Of The Matter – You Matter!

you-matter-globeThe You Matter Marathon – No Running Required

Is it possible that two words can change someone’s day, or even their life? While technology connects us more today than at any other time in history, many people feel more isolated than ever. The You Matter Marathon requires no running. Instead it requires making sincere, meaningful connections through the use of pre-printed cards with the words, “You Matter” printed on them. You Matter cards are no bigger than a business card and are meant to be shared with friends, family and even strangers, as a way to nurture community and affirm the value of all of us.

The You Matter movement is the brainchild of Cheryl Rice, of suburban Philadelphia. Rice is a leadership coach, speaker and author who was given a You Matter card by a colleague as encouragement for a project she was working on. “I was deeply touched and ordered some You Matter cards to share with family and friends,” said Rice. One day while at a supermarket checkout line, Rice overheard a customer talk about the difficulties her family was facing. Moved by this woman’s story, Rice approached her in the parking lot and gave her a You Matter card and a hug.

“When the woman read the card’s two words, she began to cry,” said Rice. “And through her tears, she said, ‘You have no idea how much this means to me.’”

Watch as Cheryl shares more insights into the “You Matter” Marathon

The You Matter Marathon will begin November 1 in conjunction with a month where we typically give thanks for the blessings in our lives. The goal of the You Matter Marathon is to create and enrich positive connections by collectively sharing 10,000 You Matter cards from November 1 to November 30. Cheryl will give away 30 You Matter cards to the first 500 people who register for the remarkable movement:


1vdbuvripb_1472998111465Organizations and schools are also encouraged to participate. Once people sign up they will receive an email with details on how to receive their You Matter cards. They will also receive a weekly email bringing them into the You Matter Marathon community.

The best part of your life with be the small, nameless moments you spend smiling with someone who matters to you.

–Author Unknown


DON'T WAIT! ONLY 5 OF 50 SEATS LEFT! It's not a virtual event. It's not a conference. It's not a seminar, a meeting, or a symposium. It's not about attracting a big crowd. It's not about making a profit, but rather about making a real difference. LEARN MORE HERE

Dennis Pitocco
Dennis Pitoccohttps://www.bizcatalyst360.com/
DENNIS is Founder & CEO & Reimaginator of 360° Nation, encompassing a wide range of multimedia enterprises, including BizCatalyst 360° —an award-winning global media digest; 360° Nation Studios —dedicated to reaching across the world in an effort to capture, produce, and deliver positive, uplifting messages via blockbuster global events, including HopeFest 360° and BucketFest 360° and; GoodWorks 360° —a pro-bono consulting foundation focused entirely on providing mission-critical advisory services to nonprofits worldwide. Everything Dennis does is carried out "for-good" vs. "for-profit", reflecting his belief that it’s time for a renaissance of pure, unbridled wonder. Time to renew in both our hearts and in our souls more joy, more kindness, more compassion, more understanding, and that magical sense of truly belonging to something greater than the status quo. And time to bring the spirit of “humanity at its very best” back to the forefront. More about his "backstory" HERE. Dennis is also a contributing author to the Best-Selling Book Chaos to Clarity: Sacred Stories of Transformational Change.


  1. Thank you for sharing! I signed up when she first started promoting this awesome marathon. I hope it makes a difference and helps people to begin to see their value and that they do matter in a world that offers opportunities and extraordinary life experiences!