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BE PART OF THE LEGACY

TAMPA BAY • FEBRUARY 23-24 2026

This FINAL encore experience will be unlike any other. Because like everything we do, it's been "reimagined" from beginning to end. It's not a virtual or hybrid event. It's not a conference. It's not a seminar, a workshop, a meeting, or a symposium. And it's not your typical run-of-the-mill everyday event crammed with stages, keynote speeches, team-building exercises, PowerPoint presentations, and all the other conventional humdrum. Because it's up close & personal by design. Where conversation trumps presentation. And where authentic connection runs deep.

The Great Homogenization

I’ve been having trouble with the notion of authenticity for quite some time.

My first challenge is one of definition. According to dictionary.com, authentic, whence derives authenticity, is defined like this:

adjective:

1. not false or copied; genuine
2. having an origin supported by unquestionable evidence; authenticated; verified
3. representing one’s true nature or beliefs; true to oneself or to the person identified:
4. entitled to acceptance or belief because of agreement with known facts or experience; reliable; trustworthy

In that definition, numbers 2 and 4 are subjective; that is, given the fact that we no longer believe in or practice empiricism (because we no longer trust our senses or accept the fact that if it looks, walks, and quacks like a duck, it’s a duck), there are no more objective notions of right and wrong. There is only relativity, as determined by one’s ideology, disposition, interpretations, political leanings, or special interests.

My second challenge is one of context. In the definition above, number 3 has the potential to be highly problematic: If I work in a context in which my ideology, disposition, interpretations, political leanings, or special interests differ from the proverbial party line — the more I represent my true nature or beliefs — the deeper the hot water in which I find myself, up to or until the point at which I get myself ostracized or shit-canned.

We the People …

The veracity of those challenges was reinforced when I came across this article on substack.com: “We want you to bring your whole self to work. But only if your “whole self” is the one we decide you should have.” The article is about:

what it means to work for a company today. Do we accept that if you work for a company you sign away your right to having an opinion on political matters? … you sign your right away to having opinions on matters of public concern? … You’d be giving up your rights as a citizen … is the (unspoken) point … you can have opinions but only those endorsed by the company you work for?

Back in the Dark Ages, say 1787 or so, free speech seemed like a pretty desirable thing. At the very least, it appeared to be a fairly logical way to express our differences. The Founding Fathers, of course — who disagreed with each other on many significant points — ultimately failed miserably to be ideologues. Rather, they determined to establish justice, insure domestic tranquility, provide for the common defense, promote the general welfare, and secure the blessings of liberty to ourselves and our posterity.

Wow. What a bunch of anachronistic cornballs.

Given what they wrote, they actually seemed to believe a willingness to suspend judgment, to respect other people’s perspectives, to listen, to learn, to grow thereby, and to refrain from taking offense at everything all the time could actually work. What a hoot!

The entire Constitution of the United States may be based on the false premise that it would be read by adults. The evidence suggests that was a huge mistake.

Martin Luther King said, “We came here on different ships, but we’re all in the same boat now.” A latter-day paraphrase might be, “We came here with differences, but we’re all homogenized now.”

And if we’re not, we’d better be, or else.

Good grief.

Mark O'Brien
Mark O'Brienhttps://obriencg.com/
I’m a business owner. My company — O’Brien Communications Group (OCG) — is a B2B brand-management and marketing-communication firm that helps companies position their brands effectively and persuasively in industries as diverse as: Insurance, Financial Services, Senior Living, Manufacturing, Construction, and Nonprofit. We do our work so well that seven of the companies (brands) we’ve represented have been acquired by other companies. OCG is different because our business model is different. We don’t bill by the hour or the project. We don’t bill by time or materials. We don’t mark anything up. We don’t take media commissions. We pass through every expense incurred on behalf of our clients at net. We scope the work, price the work, put beginning and end dates on our engagements, and charge flat, consistent fees every month for the terms of the engagements. I’m also a writer by calling and an Irish storyteller by nature. In addition to writing posts for my company’s blog, I’m a frequent publisher on LinkedIn and Medium. And I’ve published three books for children, numerous short stories, and other works, all of which are available on Amazon under my full name, Mark Nelson O’Brien.

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