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The Bot Bubble: Click Farms Have Inflated Social Media Currency

Every morning, Kim Casipong strolls past barbed wire, six dogs, and a watchman in order to get to her job in a pink apartment building decorated with ornate stonework in Lapu-Lapu City. The building towers above the slums surrounding it—houses made of scrap wood with muddy goat pens in place of yards. She is a pretty, milk-skinned, 17-year-old girl who loves the movie Frozen and whose favorite pastime is singing karaoke. She is on her way to do her part in bringing down Facebook.

Casipong huffs to the third floor of the apartment building, opens a door decorated with a crucifix, and greets her co-workers. The curtains are drawn, and the artificial moonlight of computer screens illuminates the room. Eight workers sit in two rows, their tools arranged on their desks: a computer, a minaret of cell phone SIM cards, and an old cell phone. Tens of thousands of additional SIM cards are taped into bricks and stored under chairs, on top of computers, and in old instant noodle boxes around the room.

via The Bot Bubble: Click Farms Have Inflated Social Media Currency | The New Republic.

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