inding the perfect hire is both an art and a science. It’s tricky, and a bad hire can be costly. That’s why employers of all sizes pay recruiters to do the legwork for them when it comes to finding top talent. Recruiters have to go where the talent is, and these days, top candidates are on social networks. How has this digital migration affected recruiting? Why is going social important for recruiters?
Social networking has changed the idea of the resume.
Just 10 short years ago, a resume was a piece of paper (or sometimes two) that provided a brief overview of a candidate’s qualifications. Now, recruiters can go beyond the resume to find out much more about candidates. The resume is only a small piece of the puzzle. Participation on social networks and in online communities helps recruiters determine if a candidate has a positive personal brand image and if he or she will be a good fit within the company culture.