Tag: Super Bowl
The Position-Less Leader
“Leadership is something you earn, something you’re chosen for. You can’t come in yelling. ‘I’m your leader!’ If it happens, it’s because the other...
Super Bowl Evolution – From Football Game To Entertainment Extravaganza
Peter M. Hopsicker, Pennsylvania State University and Mark Dyreson, Pennsylvania State University In just 50 years, the Super Bowl has become one of the biggest...
Team Chemistry
During a meeting with a potential client I was asked to offer my interpretation of the term "team oriented." The concept of teams is...
One Interview Question That Reveals a Superstar Job Candidate
We all have our favorite interview questions. (And every interviewee has questions, like the five great questions job candidates ask.) Yet we all wish we...
Women in Tech Must Be Visible and Engaged
The good news: there is definitely a push to get girls into the tech arena. With programs and products such as Girls Who Code,...
The Key to Success Is First Taking a Trek for the...
Last week I had the pleasure of joining 20 students from Northwestern University’s Kellogg School of Management on a trek to New York City...
Super Bowl Boulevard in 60 Seconds Through Google Glass
A brief tour of Super Bowl Boulevard through the lens of Google Glass.
Two Super Bowl QBs: One Makes $15M, One Makes $500K
Jan. 31 (Bloomberg) -- The most watched television event, year after year, is the Super Bowl. About 110 million people will tune in to see it this Sunday and 9,000 will see it live from "premium" seats, sold for $2,600 each, at MetLife Stadium. Bloomberg…
Are Super Bowl Ads Worth the Price?
Jan. 28 (Bloomberg) -- Advertising Age Editor Abbey Klaassen discusses Super Bowl ad rates and success with Stephanie Ruhle, Erik Schatzker, and Al Hunt on Bloomberg Television's "Market Makers." (Source: Bloomberg) -- Subscribe to Bloomberg on YouTube…
Do Super Bowl Ads Really Work for Car Companies?
Jan. 24 (Bloomberg) -- Audi of America Director of Marketing Loren Angelo discusses the company's Super Bowl advertising plans on Bloomberg Television's "In The Loop." (Source: Bloomberg) -- Subscribe to Bloomberg on YouTube: http://www.youtube.com/…
