Tag: Marketing Services
Email Vs. Social Media – Which One Deserves Your Marketing Dollar?
While email has been the favorite marketing tool for more than a decade, social media is catching up fast. Based simply on growth rates the new kid on the block wins. Round 2 goes to social media. ROUND 3 – Usage. While there is a lot of hype around…
How to Build a Quality Email Marketing List
A healthy email marketing list can be a huge asset to a business. But it’s not always easy to build up a marketing list, or to populate it with the right email addresses. Here are five tips to help you build an email marketing list that in turn will…
8 Effective Email Strategies Backed by Research
The cutthroat inbox of your standard consumer roils with marketing messages, competitive subject lines, and scores of attention-seeking emails. With over 144 billion emails...
Why SMEs Should Have A Digital Marketing Campaign (Infographic)
Digital marketing campaigns have become important options with regards to reaching a wider audience. Going digital means going online and, as such, provides you...
Effective Email Marketing for Recruiters
The next time you write an email, think like a marketer. Put yourself in the recipient’s shoes. What message would get your attention? What...
B2B Content Marketing: Best Practices
Content marketing is a newish term for an oldish concept: surround your customers with information and education they need to feel motivated to do...
Top 7 Reasons Email Marketing Fails
“To email market or not to email market, that is the question.” OK, I took some liberties with Hamlet’s quote but it’s still a...
The Science of Email Marketing: 10 Characteristics of Successful Business Emails
What is the one thing every required for Internet logins, signups, social accounts, commenting, creating a website and many other activities online? Answer: Email That’s right....