Tag: Market
Think Social Media Is a Waste of Time? Don’t Give Up...
Out goes the blog post or tweet. Immediately, the fingers start drumming on the table. The eyes shift anxiously to the clock or watch....
Hotels Must Fix Rate Parity as Survey Shows Guests save 15%...
Hotel companies who want their guests to book with them directly should look at adjusting their pricing, suggests new research, which finds that on...
14 Must-Have Elements for A Strong 2014 Social Media Strategy (Part...
With 2013 coming to a close and hotel marketing teams reviewing their current hotel marketing strategies, let’s look ahead to and find ways to...
Leaders: The Strategic Yardstick You Can’t Afford To Ignore
At first blush, “beating the market” might sound like an expression better suited to investing or financial management than to business strategy. When you...
Focus: Mastering The Building Blocks of Strategy
Left unchecked, market forces continually conspire to deplete profits. Powerful business strategies can counteract those tendencies, but good strategy is difficult to formulate.1 Indeed,...
Transforming Lives: A Smart Business Strategy
Whether they are empowering women, teaching technology skills, or connecting entrepreneurs, many forward-thinking companies are discovering that the key to sustainable social investing is...
The Top 7 Content Marketing Trends That Will Dominate 2014
Whether you realize it or not, chances are your business is already using content marketing as part of your overall marketing strategy. With content marketing...
Critical Hotel Due Diligence Tips for Acquisitions
Welcome back Caveat Emptor. If you’re thinking about buying a hotel property and operation, you must ‘be aware’. Conducting extensive and thorough hotel due...
Keeping Candidates Warm: Do the Cons Outweigh the Pros?
My CareerXroads business partner, Mark Mehler, got this short and well-written email this morning from a candidate who was just stumped and a bit...
Pocket Listings Might Be The Hottest Controversy In Real Estate Today
Pocket listings might be the hottest controversy in real estate today. That's because many home sellers are attracted to the perceived benefits of selling...
