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Tag: Frequent-flyer program

Managing the Risks of Rewards Programs

BIZCATALYST 360°
Are hospitality and travel companies managing the risks of their rewards programs? Building customer loyalty is a core component of airline and hotel companies’ strategy,...

Connecting the Dots: Hotels Move into Airline Territory with a New...

BIZCATALYST 360°
The concept of TrevPAR, or Total Revenue Per Available Room, is a further extension to the industry established metric of RevPAR. Not only is...

Loyalty Programs Should Encourage Real Loyalty

BIZCATALYST 360°
Survey reveals 72 percent of high-frequency business travelers participate in multiple programs. Deloitte released 'Rising above the Clouds:  Charting a course for renewed airline consumer...

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