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Tag: Chief strategy officer

The Top 5 Misconceptions About Big Data

Big Data is the new buzz word, the new paradigm of data-driven approaches for sharpening our business's competitive edge. Because of Big Data's newness,...

8 Metrics to Conquer a Content Marketer’s Fear of Measurement

While creating and publishing content may be easy, measuring content marketing is a hard and daunting task. Earlier this year, I asked 24 content...