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The Extra Mile

LOOKING BEYOND THE HORIZON TO DELIVER: VALUE CHALLENGES in life, in career, in relationships and in every other walk of life can be looked at...

Rate Parity: Should it Stay or Should it Go?

It is a question that is very much on the travel industry’s lips and while few will dispute that rate parity as it stands...

Price Parity: Are Many Hotels Missing a Trick?

Keeping track of competitors’ rates and monitoring parity or disparity across channels of distribution is something hoteliers must be familiar with. Having access to...