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Tag: Brand Management

Turning External Information into Actionable Intelligence – Part 2

Solutions for Getting Information from External Sources So here are the solutions for getting the best out of your speakers and environmental scanning subscriptions –...

You’re The New CEO Of A Failing Business: 5 Things To...

Businesses fail and in some cases rise again. However, for almost all businesses, the reasons for failing in the first place ranges from management...

9 Key Points for Cleaning Up Your Online Reputation Nightmare Via...

The Online Reputation Management (“ORM”) sector has been estimated to be a $5 billion industry, handling the development, monitoring and repair of the online...

Revisiting HR Analytics

The "big data" and/or "analytics" buzz have been around for a while now and have clearly made a major impact on many things. However,...

My 25 Golden Rules for Pitch Perfect Public Relations

by L. Aruna Dhir, Featured Contributor I ENTERED THE hospitality industry in the Summer of ’97. I remember being selected majorly on the basis of...