Tag: Brand Management
Turning External Information into Actionable Intelligence – Part 2
Solutions for Getting Information from External Sources
So here are the solutions for getting the best out of your speakers and environmental scanning subscriptions –...
You’re The New CEO Of A Failing Business: 5 Things To...
Businesses fail and in some cases rise again. However, for almost all businesses, the reasons for failing in the first place ranges from management...
9 Key Points for Cleaning Up Your Online Reputation Nightmare Via...
The Online Reputation Management (“ORM”) sector has been estimated to be a $5 billion industry, handling the development, monitoring and repair of the online...
Revisiting HR Analytics
The "big data" and/or "analytics" buzz have been around for a while now and have clearly made a major impact on many things. However,...
My 25 Golden Rules for Pitch Perfect Public Relations
by L. Aruna Dhir, Featured Contributor
I ENTERED THE hospitality industry in the Summer of ’97. I remember being selected majorly on the basis of...