Successful Businesses Know Authentic Storytelling Is the Key to Successful (Part 2)

–with Special Guest Dr. Carmel Finnan

Episode Summary

Dr. Carmel Finnan, Founder of Story Dialogue, believes that authentic storytelling is the key to creating a sustainable community, real client connection, and successful business. Learn how right here, right now.


Successful Businesses Know Authentic Storytelling Is the Key to Successful

Episode Notes

Coming to you from Whidbey Island, Washington this is Stories From Women Who Walk. You’ll recognize yourself in these true-life stories from women who are walking their lives while their lives walk them and the lasting difference these journeys have made. I’m your host, Diane Wyzga.

Welcome back to Part 2 of my conversation with my guest Dr. Carmel Finnan, storyteller, blogger, consultant, and founder of Story Dialogue who joined us from Berlin, Germany. Her mission is to re-ignite authentic stories in a world where ‘fake’ and ‘manipulation’ have taken the driver’s seat in business. Why? Because when we become active participants in each other’s stories we are conversing and connecting. As Carmel says;

Successful businesses know that storytelling is the key to creating a sustainable community and real client connection.

I had asked Dr. Finnan, “Following COVID’s eroding of old narratives who do you see are the new heroes and what does this open frontier look like to you?” Let’s hear what she has to say…


Diane F. Wyzga
Diane F. Wyzgahttps://www.quartermoonstoryarts.net/
Remember the first time you rode a bike and took your hands off the handlebars? And then because it felt fun and daring you did it again - and again - riding down a hill with the wind in your face, arms up over your head screaming, “Look, ma! No hands!” You showed up. You did it. The arc of my professional career stretches from serving as a US Navy officer and nurse, corporate businesswoman, lawyer, platform storyteller, and professor before shifting into a solopreneur as a litigation consultant, wordsmith-er/editor, noted podcaster, and story consultant who was lucky enough to scuba dive the Continental Shelf, become a pilot, hike the Rocky Mountains with Outward Bound, kayak off the coast of Mexico, parachute out of a perfectly good plane, walk the Camino de Santiago de Compostela, and so much more. Over my lifetime I've been letting go of the handlebars but - just as often - having my fingers pried off when I’ve been most afraid. At some of the darkest moments in my life where the true way was wholly lost to me, a person or opportunity beckoned and I said "Yes!" That’s the place where the story changed. This is my life purpose: Helping women identify, sort out and transform unclear messages into confident, connection-making stories, and those stories into powerful sequels. How? 30 years of story work in courtrooms, boardrooms, universities, retreat settings and more has taught me that story principles are key to conscious connection. Together we distill hazy ideas into easily understood metaphors and direct emotional language using words with power, passion, and precision so your message, your story rings true and achieves desired outcomes. My media company has three interlocking components: Quarter Moon Story Arts: "Shaping stories into sequels." Stories From Women Who Walk (podcast): "Like magic, the sorcery of stories is this: they help each of us to be seen and heard, to understand and be understood." My Life As Compost (blog): "What matters in our life is not what happens to us but how we respond, transform the difficulty into advantage, and tell *that* story."