Successful Guest Articles are comprehensive, actionable, how-to style content matching our three-pronged criteria – SIGNIFICANT, RELEVANT and ACTIONABLE.
We’re looking for ORIGINAL, timeless (“evergreen”) content. We aren’t looking for long-winded essays, academic dissertations, emotionally charged diatribes or lightweight stream-of-consciousness fluff. We’re looking for “storytelling” at it’s best – crafted to break through all the “clutter” out there, overcoming the attention economy challenge by “pinning down” the wandering mind.
FREQUENTLY ASKED QUESTIONS
What topics are successful? Those that match our publishing “ethos,” which is focused on “evergreen” content that is significant, relevant and actionable. Evergreen content is not “breaking news” or “date-sensitive” in any respect, remaining relevant and “fresh” for readers over a long period of time – as the name implies. You may think that all online content is sustainable; after all, a blog post doesn’t just disappear after you publish it. But evergreen content is different. It continues to be relevant long past its publication date.
How many words in my Article?
Whether it be 100 words or 2,000 words, we invite you to focus on your message, not on your word count. In other words, use however few or however many words you wish to deliver your message.
Do I need to supply images? Never. We have an extensive high-definition Media Library and will always select the best image for your message.
Your Articles need to be well-written. We are an award-winning website with hundreds of top-notch Contributors, so we know the difference between good writing, bad writing, and mediocre writing. That means we need to model what good writing looks like, especially any guest posts we accept. If your writing is bad, or worse, is mediocre, we won’t accept it. We may edit it, or we may just delete it. So bring your A-game. These tools may be helpful @SCRIBETOOLS
Choose a Great Title: People have so much selection available to them for what to read online. They choose quickly (within seconds) what articles to open, and your article title is what will help them decide. When choosing a title, think about the reader and what they’re looking to learn, discover, achieve, or the problem they want to solve, and then write your title to clearly speak to their need.
Use a Captivating Opening Statement: A reader will be captivated, or not, within the first few sentences of an article. Please ensure your opening paragraph is engaging, tells the reader exactly what they are about to experience and makes them want to read on as they know they are about to gain benefit.
Don’t send vague, surface-level articles: Our mission is to provide high-quality content to the world that has real substance based on personal experience and/or professional expertise. We are not about content for content sake, nor about linking to create traffic. We’re on a heart-led mission to give people worthwhile content to reflect on and/or apply, to genuinely add value for a better life and a better world.
Don’t send SEO-boosted or promotional articles: We can’t accept articles that are designed to boost SEO, to plug a brand name, or to promote yourself, or any product or service. Instead, provide an article with life-enhancing content for our community and let them naturally flow through to follow you and discover more about your work in the world based on genuine connection. Therefore, please keep self-promotion reserved for your bio.
Don’t send topic ideas: Instead please submit your complete article for review per the steps provided at the bottom of this page.
WE’RE NOT INTERESTED IF GUEST POSTING IS YOUR JOB. If your job is to place guest posts on a bunch of different blogs for SEO purposes, we’re not interested. We want to support fellow entrepreneurs and writers. We want to hear from thought leaders who are building their own brands and businesses, or aspiring writers building their portfolio.
If Your Article is Accepted & Published
We agree to:
Support your work by sharing your articles with our global community on social media.
We may also share your articles in one or more of our REIMAGINE 360° BRIEFS.
You agree to:
- Share your Articles on your social media channels.
- Reply to comments on your articles on our site within the first week of it being posted live (this is because you are best placed to support readers with any questions, ideas or comments they have about the content of your article).
Any other advice or guidance on what makes a great Article? Yes – please remember to focus on authoring “evergreen” content.
📌 Look for opportunities to link to existing posts on BIZCATALYST360° within your post. In order to maintain continuity with Our Site content, we ask you to place links to at least one of our posts (which may include your prior posts)
📌 Your Content must not have more than 3 backlinks.
📌 Your Content tone of voice must be non-promotional. Promotion in any form, including backlinks to third-party sites, will not be accepted, whether it be self-promotional or for the benefit of a third-party relationship.
ATTENTION CONTENT MARKETERS If you are authoring any form of promotional Content on behalf of Content Marketing Services, Affiliate relationships, Lead Generation companies, or “Link Building” services. STOP HERE. We welcome such relationships but subject to agreed terms. See Sponsored Content.