Have you ever heard of the 1% rule or the 90-9-1 principle for the internet? According to Wikipedia… In Internet culture, the 1% rule or the 90–9–1 principle (sometimes also presented as 89:10:1 ratio) reflects a hypothesis that more people will lurk in a virtual community than will participate.
via Sourcing the Talented Lurkers – RecruitingBlogs.
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