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Social Media Advertising – Your Ultimate Guides

With so many choices, it can be a challenge to develop a social media advertising strategy that works for your unique business. In these social media advertising guides, our valued partners will provide you with everything you need to know about launching a social ad campaign on four of the most of the most popular social networks.


Everything You Need to Know About Advertising on Facebook

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With 1.86 billion monthly active users and counting, Facebook offers unparalleled reach That’s why they say it’s like the Super Bowl happens every day on Facebook. Tap into the possibilities of audience targeting at scale to create great campaigns that deliver, using tips from our handy guide. Download this guide and learn how to:

  • Align Your Business Objectives to Facebook Ad Strategy
  • Talk Facebook Ads: Common (and not so common, but still helpful) Terms
  • Create Ads: Ad Specs
  • Dive In: Featured Ad Units

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Everything You Need to Know About Advertising on Instagram

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People come to Instagram to be inspired and discover things they care about, and that includes content from brands. With the potential to reach over 600 million users, brands can capture people’s attention with unique advertising opportunities that will drive this audience to action. This guide will cover the tips that marketers and media planners need to strategically plan their next Instagram campaign. Download this guide and learn how to:

  • Align Your Business Objectives to Instagram Ad Strategy
  • Create Ads: Ad Specs
  • Dive In: Placement Optimization

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Everything You Need to Know About Advertising on Pinterest

Pinterest is the world’s catalog of ideas. Consumers come to the site to find rechttp://img.tradepub.com/free/w_kina03/images/w_kina03c.gifipes, life hacks, and inspiration for everything from decorating to style, travel and more. 150 million Pinners engage monthly within the image-based platform, generating massive referral traffic to brand’s websites. To get the most out of the opportunities of this channel, you’ll want to learn how to utilize its image search and click content capabilities to create strategic, high-performing campaigns. Download this guide and learn how to:
  • Align Your Business Objectives to Pinterest Ad Strategy
  • Talk Pinterest Ads: Common (and not so common, but still helpful) Terms
  • Create Ads: Ad Specs
  • Dive Into One Tap Promoted Pins

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Everything You Need to Know About Advertising on Twitter

http://img.tradepub.com/free/w_kina05/images/w_kina05c.gifTwitter is all about real-time engagement. 319 million Twitter users come to the platform each month to hear and talk about what’s going on. Advertisers can reach this audience with a variety of advertising units designed to engage consumers. Download this guide and learn how to:
  • Align Your Business Objectives to Twitter Ad Strategy
  • Talk Twitter Ads: Common (and not so common, but still helpful) Terms
  • Create Ads: Ad Specs

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