After getting his M.B.A. from the College of William and Mary, Chris Perry knew he’d have to venture beyond Williamsburg, Va., to find a good job in marketing and branding. The best jobs in his field are in big cities like New York, and industry recruiters weren’t coming to his university. So, through the career website LinkedIn he started reaching out to people who worked at companies that he had an interest in.
via How to Get the Most Out of Online Networking – WSJ.com.
