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Poll – Overwhelming Majority Of Consumers Not Willing To Share Personal Data From Cars

“Connected” cars, or vehicles with internet access, are one of the IoT trends that continue to be popular with American consumers.

By 2020, three out of every four vehicles sold will be connected. But did you know that connected cars actually gather up to 25 GB of personal data every hour? To put that in perspective, 25 GB is the equivalent of streaming dozens of HD movies in just one hour. So, how do Americans feel about automakers having access to this great wealth of personal data? Though data collection could result in safer roads and faster emergency services, not all consumers are comfortable with this practice. The experts at The Zebra polled 3,000 people to get their opinions, and the results can be found below.

Data Point 1 – Summary:

Data Point 2 – Road Safety:

Data Point 3 – Emergency Services:

Data Point 4 – Trust Automakers:

Courtesy of TheZebra.com

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