Our Irrational Moral Code

Behavioral economist Dan Ariely studies the bugs in our moral code: the hidden reasons we think it’s OK to cheat or steal (sometimes). Clever studies help make his point that we’re predictably irrational — and can be influenced in ways we can’t grasp.



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BeeKaaay
BeeKaaay

The moral code is very rational. When we don’t follow it, THAT is irrational.

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