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How Much Is A Social Media User Worth?

What’s an active social-media user worth? The surprising answer is: about $100, regardless of whether we’re talking about Twitter, Facebook and LinkedIn. Even though each company has a unique business model — and sharply different success so far at monetizing traffic — Wall Street treats them almost as triplets. In fact, Twitter’s devotees, who generate the least revenue, are currently deemed most valuable, at $110 apiece.

via A Twitter User Is Worth $110; Facebook’s $98; LinkedIn’s $93 – Forbes.

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