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Mastering the Art of Transforming Your Hotel

Today’s competitive landscape requires that close attention be paid to creating a unique hospitality experience. If we start from the premise that all hotel rooms include the same basic features such as bedding, carpeting, bathrooms, etc., then how do we begin to transform a property in order to take full advantage of its potential? In order to be successful it needs to involve various focus attributes including design, service delivery, staff engagement and varied support mechanisms, i.e. ala-carte restaurants, etc. Recognizing a shift in focus is needed to meet the needs and demands of the current traveling clientele, including the Gen Y and Gen X traveler, hotel owners must fully understand the nuances and unique characteristics of this dynamic segment.

via Mastering the Art of Transforming Your Hotel, by Tom Conran.

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