Managing the Risks of Rewards Programs

Are hospitality and travel companies managing the risks of their rewards programs?

Building customer loyalty is a core component of airline and hotel companies’ strategy, but at what price? The current status of loyalty data security presents both an opportunity and a threat for hotels and airlines.

Companies that can persuade their customers to share detailed information about their interests, hobbies and preferences can create a highly valuable and customized experience: the more information they gather, the more they will be able to personalize the travel experience, and the tighter their bond with customers.

via Managing the Risks of Rewards Programs. – Saturday, 20th September 2014 at 4Hoteliers.

BIZCATALYST 360°
BIZCATALYST 360°https://www.bizcatalyst360.com/about/
We are an Award-Winning life, culture, and biz new media digest, serving as the global hub for enhanced performance and well-being. With an emphasis on action, our 600+ international contributors empower people to transition from knowing what to do to actually doing it, all complemented by syndication relationships with a choice group of equally innovative media outlets. Today and every day, we simply deliver the very best insights, intelligence, and inspiration available anywhere, doing it our way by placing our writers and our audience at the forefront. It's magical. It's evergreen. And quite frankly, It's just good stuff. Period. We are closely aligned with GoodWorks 360°, our affiliated global nonprofit social impact enterprise, dedicated to providing mission-critical pro bono services to good nonprofits worldwide.

★ CLICK FOR ENGAGEMENT GUIDELINES & PASSWORD HELP ★

🔴 DON'T MISS OUR LATEST & GREATEST | CLICK HERE TO HAVE @BC360° TODAY DELIVERED 🔴

READY TO REDISCOVER HUMANITY?

🔀 SALON 360° 🔀 "Where Shift Happens"

It's time for more walkin'/less talkin'. It's time to change how we operate and how we cooperate. It's time for "shift" to happen.

Must Read