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Make Your Marketing: Ideas You Haven’t Thought Of Yet

marketing-ideas

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While we all have ideas on how to promote our business, there are many ways apart from the standard approach to marketing. Have you thought about ways beyond your typical billboards and posters? Having a great marketing campaign is about making an impression on someone. Many advertising campaigns annoy people, but they are still talking about the campaign.

Here are some ways to get your products seen, heard and talked about beyond the usual ways.

Make A Mobile Phone App

As cell phones are almost the main way how people communicate these days, with text, instant messenger programs and apps. People are now spending a grand total of two hours per day glued to their screens, an app would be a prime way to communicate with a customer. Apps tend to have many adverts looming around the screen. The amount of ads that people have to swipe, scroll and delete away can have its advantages. If your business is an ad that needs swiping it will equate to many people seeing your ad up close. A well-designed advert that stands out will leave an impression, as our subconscious mind has the ability to record every text and image it sees.

Make Souvenirs Out Of Your Logo

While it may sound a little trite, having little collectibles may be a great way to burrow your way into someone’s subconscious mind. Having an item that people use every day like keyrings, Enamel badges from Dynamic Gift or mugs emblazoned with your company’s logo is wonderfully susceptible advertising. If you are looking for a way to do this, there are many sites online that can help with putting your company’s logo on common household items.

Make A Video

The popularity of video streaming sites like YouTube means that anyone can go from a nobody to getting millions of hits in the course of a few hours. Making a video that is original, witty, creative and compelling enough to share will do wonders for business. Try it. Just make sure you have the technical know-how to make a great video. There are so many clips using handheld camera phones online that if you did the same it will get swallowed up and never seen. Make sure it sticks in people’s minds, like a song, or a joke.

Make A Podcast

The rise and rise of podcasting means there are potentially millions of people that you can communicate to. If you run a specialty business, try to be a guest on a business podcast. Or you can make one yourself. They are fairly straightforward to make, all you need is a good microphone and recording equipment, which you can get online. A way that many podcasters make money is to be sponsored by a business, so they actively advertise your product on the podcast. So if you can sponsor a podcast that gets a very high amount of subscribers, your product can be in the ears of many commuters making their morning trek to work.

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