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TAMPA BAY • FEBRUARY 23-24 2026

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Laying The Foundations For Success In Business

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More people than ever are seizing the opportunity to quit their day job and start up their very own business. And taking the leap from employee to boss can be incredibly freeing- albeit a little daunting. However, we all know that success in business doesn’t come easy, and it’s not something you can just blindly jump into. If you’re planning on establishing your own company, there’s some groundwork you need to do first to ensure success.

Get Educated

Business is incredibly complex. There really is so much to bear in mind, and if you don’t have any experience in business, it’s so worth getting educated. Places like Excelsia College Online have business courses you can do in your spare time and from the comfort of your home. You could work on this before quitting your job so when the time does come to set up your own company you have far more know-how. You need to understand how different elements work together in business. What kinds of things you need to do to promote yourself, how to gain customers and what various laws there are with employees, members of the public, taxes and everything else. It’s vital that you have some background knowledge to succeed in your venture; while you will continue to learn as you go along, you need to have some foundations there to build from.

Funding and Finances

The old saying is true when it comes to business, you have to spend money to make money. You’ll need to hire premises, buy equipment, stock, pay a website and app designer to get you online. You will need to hire staff too. All of these things (and much more) doesn’t come cheap, so you need to work out exactly how you will be funding your business. Will you spend a few years saving and launch the business with your own money? Will you get a loan, or look for investors? There are sometimes grants available for new businesses, these will need to be looked into as well. Either way, before quitting your day job and diving right in you need to know how you’re going to afford to set it all up.

Market Research

The internet has allowed so many to set up businesses that would previously never be able to do so, which is fantastic. The only problem is, regardless of what you’re selling you’re always going to have tough competition. Before launching a business you need to do your market research, do customers need another business like yours? What are you offering that’s different to your competitors? Even if you’re selling similar products and services to other companies, you should have a unique selling point. It could be the fact that you offer a payment plan, or that you specialize in very high end or budget versions of the product. Perhaps you offer super quick, free next day delivery. Looking at your competitors and adjusting your business model accordingly is a good idea.

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