Key to the Successful Modern Job Search: Social Proof

Are you as passionate as your resume says about your profession or craft? Are you as positive as you hope and as likeable you’d like?

Without knowing you, your digital footprint – your public profiles and online activities as reviewed potential employers – often best demonstrates who you really are.

Recruiters refer to this online process as “social proof” – a very important aspect of a successful modern job search.

You Are Being Watched

This not a new phenomenon, of course. According to an excellent study funded by Microsoft back in 2009, eighty percent (80%) of employers and recruiters conducted an Internet search on the names of applicants.

via Key to the Successful Modern Job Search: Social Proof | The Savvy Intern by YouTern.

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