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TAMPA BAY • FEBRUARY 23-24 2026

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Innovative Ways to Get Your Business Off the Ground

Anyone who’s ever tried to start their own business will tell you that it is not easy to get things off the ground. From finding the money you need to convince people that your products are worth buying, there are so many hurdles that you will face along the way, but if you’re serious about being an entrepreneur, you must jump over each and every one of them.

Of course, it’s fine to get a little help along the way, which is why we’ve put together a list of innovative ideas you can use to get your business off the ground…

Ask your customers to help

One of the best things about living in the 21st century is the access we all have to the internet, and by extension, billions of people all over the world. If you’re looking to start your own business, you can definitely use this to your advantage by crowdfunding your ideas. If the bank doesn’t want to invest, that doesn’t matter, just come up with a great business plan, film a video explaining your idea, and contact a Kickstarter marketing agency who can help you convince strangers all over the world to invest a few dollars in your idea. As business innovations go, this is probably one of the best.

Work on solving a problem

If you’re human, you have problems. Some problems are bigger than others for sure, but we’re willing to bet that there isn’t a human alive who doesn’t have at least one problem. Why is that good news for you? Because finding a way to solve their problems, or one of them at least, could solve your problem and help you to get your business off the ground. If you can clearly demonstrate how your business can help people with their issues, then people will throw their money at you (okay, maybe not, but it will be easier to secure finance and find customers.)

Use you network

Struggling to get your business off the ground? Have friends and family you can ask for help? Don’t be afraid to see if they would be willing to assist you in getting your business off the ground whether that’s by giving you a discount on the equipment you need for your startup or introducing you to that venture capitalist who’s known to take a risk or two. This may not seem like a very innovative idea, but for many people, it is because so many people would never dream of asking a favor from their network, even if it could transform their life!

Become a celebrity

Okay, so you don’t have to set yourself up as the new Kim Kardashian, but if you can get your name, and face out there as a well-known person in your niche, it’ll be so much easier to build a business because people will be familiar with you; they quill follow you; they quill know that you know your stuff; they will be more likely to take a risk on you.

You can do it!

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