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TAMPA BAY • FEBRUARY 23-24 2026

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Igniting Passionate Purpose For Innovation

I WAS REMINDED recently “that you always teach what you most need to learn” so I am happily sharing a key learning from one of the amazing executive coaches on the current global Coach for Innovators Certified Program™. This is the critically important role of emotional engagement and how it allows us to facilitate deep listening as a prerequisite for innovation to emerge! Most of us know what this means intellectually, yet how often do we ensure that we, as leaders, consultants, or coaches ensure that our clients or our people are sufficiently emotionally engaged and connected at the heart and gut to enroll in the innovation goal or cause?

Leading is the art of possibility

Benjamin Zander, along with his partner, Rosamund Zander, co-authors of ‘The Art of Possibility; transforming professional and personal life’ fame, present a TED talk on the ‘Transformative Power of Classical Music’. It has over a million hits and brings a new perspective on leadership that can also be applied to innovative leaders and start-up entrepreneurs. Having never felt comfortable with the plethora of sports coaching or team metaphors, I resonated with the “symphony metaphor” which Zander describes as the ability to “sound together.”

The symphony metaphor

Using Chopin’s Prelude as the sample, he invites the audience, as they listen to this beautifully evocative and haunting piece, to remember a time when they lost someone they really loved and adored in their lives – this really makes them present to the music.  He relates his experience of facilitating this exercise with a group of 7th graders, how, at the end; everyone was loudly clapping, when asking the group why everyone was clapping someone responded – “because everyone was listening!”  He relates another example in Ireland, post-conflict with a group of Catholic and Protestant Street kids. Where one of them shared with him the next morning

You know I’ve never really listened to classical music in my life, and you know when you played that ‘Shopping’ piece’ and continued “when my brother was shot last year, I didn’t cry for him, but last night when you played that piece he was the one I was thinking about and I felt the tears streaming down my face and you know that it felt really good to cry for my brother.”

This implies that if we manage to the space to be present enough to listen together and to the whole, people become deeply engaged and emotionally associated and connected. Zander suggests that this creates the space to spark possibility and activate the best in people.

With our busy and hectic lives, our interconnected high-tech world where the constant battle for our attention often consumes us, many of us have forgotten how to stop and observe, how to retreat and reflect and actually assess the whole system and then choose what the best actions to take are. So many of us have become lost in ‘busy-ness’ and in the ‘do-ing’ and are sadly disengaged emotionally for most of our working time. Some of us are disassociated and disconnected from who we are ‘be-ing’, and Zander reminds us that leadership is about who and how we are ‘be-ing’ with ourselves and with others. He suggests that “The new leader’s job is to recognize downward spirals and enroll people in the journey to radiating possibility.”

  • By embodying and enacting true and deep listening and acknowledging people’s uniqueness, we will ignite their joy and spark their aliveness.
  • By generating authentically deep relationships, we will enable people to be the best they can be so they can become passionately purposeful.

If we do this in a way that is generous and gracious, we will engage and enroll people wholeheartedly in the change, leadership or innovation cause.

Innovative leadership defined

An innovative leader is someone who contributes the best of oneself, and generates the best from others, for the good of the whole – in the context of innovation and entrepreneurship!

An innovative leader attends to what is really going on, and intentionally creates and facilitates the safe space and conversational fields that reveal and unleash the range of hidden possibilities that abound in our interconnected universe. They enact and embody the very qualities that make people’s eyes sparkle and radiate with the possibility that a solution to the problem can be found. This is because when we change the way we attend, a different world is going to come forth.

Listening at four levels

One of the most generous and positive impact gifts leaders bring into the conversational field is their capacity for true listening; as demonstrated in Zander’s TED presentation, where the entire audience became emotional engaged and connected; where people deeply attended to the beauty and flow of Chopin’s Prelude.

True listening requires us to attend to, be intentional and know the distinctions across the four levels of listening, to have the leadership presence and flexibility to flow up and down and across the four levels;

  1. Level one listening is when we apply our own projections and judgments filters on the other/s – reconfirming what we already believe about what the other is saying.
  2. Level two listening in when we listen from the outside to what others say – identifying facts and data that may dis-confirm what the other is saying and imposing our own point of view onto the conversation.
  3. Level three listening involves being present to other/s and listening from within – seeing the world through the other’s eyes and creating a safe space for true dialogue.
  4. Level four listening involves being fully present to the whole system, listening from the emerging future – listening with an open mind, heart and will to sense the highest future possibility that wants to emerge.

This creates an altered and generative state and that creates openings & thresholds between the current reality and the emerging possibilities and opportunities.

“Sounding together” to generate discovery

Operating at level four listening requires us to be deeply present, emotionally engaged and engaging, it gives us the chance to “sound together!” It requires us to be courageously, creatively and compassionately willing and able to touch and tap into people’s hearts, guts and minds in purposeful ways.

Innovative leaders make a passionate commitment towards pursuing deep inquiry or questioning processes, they are guided by their inner knowing and through level four listening – that the solution being sought exists as a hidden possibility that encompasses the whole system and our universal connectedness.

The quest towards pursuing the inquiry process and in observing and immersing themselves into the realm of infinite possibilities is the vehicle for igniting people’s passionate purpose. Without igniting their own, and their people’s passionate purpose, our research, and experience in coaching innovators and start-up entrepreneurs indicates that innovative leaders and start-up entrepreneurs will seldom have the staying power to sustain, complete, never mind succeed and flourish, in the start-up or innovation game.

Editor’s Note: This Article originally appeared on  Imagination and is featured here with permission.

Janet Sernack
Janet Sernackhttps://www.imaginenation.com.au/
Janet Sernack is the Founder and CEO of ImagineNation™ a global learning and coaching company that unlocks human potential and develops human skills that enable people to adapt, innovate and grow through disruption in ways that add value to the quality of people’s lives, that are appreciated and cherished by: Empowering people to tolerate uncertainty, and be receptive and ready to make radical changes individually and collectively; Enabling people to make sense of innovation, develop a common understanding and language and apply and align it strategically and systemically in their unique context; Opening people to their innovation potential, igniting their imagination, developing their human skills and harnessing their collective intelligence to design and deliver breakthrough solutions; Empowering people to take smart risks, safely experiment, fail fast to learn quickly and collaborate to cohesively maximize differences and diversity in their unique context. She has 35 years of experience consulting and leading culture development, change management, leadership, innovation education, and coaching interventions to some of Australasia’s, Canada’s, and Israel’s top 100 companies.  Acknowledged as a global thought leader on the people side of innovation, she is an award-winning blogger, an ICF PCC coach, an EMCC Master Practitioner, and is a Professionally Certified Coach for Innovators, Mbit and NLP coach, mentor, trainer, and facilitator.  

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