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The Ideal Frequency for Posting on Blogs and Social Media

The digital marketeers, all and sundry, have struggled to find out the right answer to this question. How often should we post on our blog sites, and on the Facebook pages to make sure that the audience is engaged, and at the same time, spamming is avoided.

Every brand has its own approach and stratagem to appeal to its target customers, and this why you can find a diversification in the way they post their updates. While there are brands that do not post more than 2 articles a week on their blog, and likewise, keep it limited to 2-3 Facebook posts in a day, there are also those who post in excess of 5 articles in a day and on their social media pages, a post goes live after every hour.

via The Ideal Frequency for Posting on Blogs and Social Media | Social Media Today.

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