One of the biggest challenges businesses and brands face when it comes to social media is engagement. Because of the Algorithm, a very small percentage of your followers will see any given post (about 2-6%). The way to get over that obstacle, is by getting more engagement on your posts. Engagement is validation for the algorithm and informs it that people want to see your post, so it shows your post to more people. How do you get better engagement? Watch the video to learn how.
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