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How Long Does Success Take?

Debbie Entreprenurial Spiritby Debbie Ruston, Columnist & Featured Contributor

[su_dropcap style=”flat”]A[/su_dropcap] BUSINESS PROPERTY in my community has been on the market since the mid-90s….over 20 years!!!!!

It was just sold by a local real estate agent, who says he’s been working on the property for the last eight years.

This was a highly priced property, which would be a nice commission for the agent. With dozens of agents in our small town, how many have “attempted” to sell it during the 20 plus years? How many gave up?

success entrepreneurIn all achievements in life, there are messages in what type of thinking doesn’t work, and what type of thinking does. This is the difference in those that have success as an entrepreneur and those that don’t. What messages of “giving up” and “success” can we learn from this example?

It’s too hard – Compared to what? Anything with a big payoff will have challenges. If everything was easy, everyone would create the success they want. Success goes to the person that is willing to do what it takes, for as long as it takes.

No one else has been able to do it. That doesn’t mean it can’t be done! Just because other’s give up, doesn’t mean with perseverence, hard work, and commitment that it can’t be achieved.

There is no market for it. If nothing else, the property has value. To believe there is no market for it, is another example of making excuses. This property was in a prime area of town, probably one of the best locations for any business to thrive. Success takes looking past the obvious, or what is current, and looking forward to what could be.

I’m going to focus on the easy sales. Sales reps that have the most success understand that although the easy sales are common, it is invigorating to do something others couldn’t. While many people in a sales role “compete”, when you are working on something so big that no one else is willing to commit to it, there is NO competition. You just have to keep your focus and vision, do the work, and eventually that pays off. Interestingly, this is when many will say “he’s so lucky”. In this real estate example, this rep was not lucky, he did the work and was willing to pay the price, and absolutely deserves the reward of reaching the goal.

If an entrepreneur is only willing to do what is easy in their work, they will get the same type of results as others. Only those that are willing to step past what is easy or “normal” and raise the bar in what they believe possible by thinking out of the box, and committing to do what it takes for as long as it takes achieve what other’s only dream of.


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Debbie Ruston
Debbie Rustonhttp://www.thesuccesseducator.biz
ENTREPRENEUR, International Trainer, Visionary Leader – Debbie has been a successful entrepreneur, since 1986 and believes in taking an active stand for true human potential. As the owner of The Success Educator, Debbie has spent her career helping individuals discover their limitations and overcome them and assists people globally in starting their own businesses. She also has a personal passion for education reform and providing youth the knowledge required to succeed in today's changed world.

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