The great recession of 2008-2009 was the biggest threat to the hotel industry in at least a generation;
How bad was it? According to Jones Lang LaSalle, the US transaction volume plummeted to levels not recorded during the past 15 years, bottoming in 2009 to just $1.8 billion, compared to $45.7 billion just two years earlier.
via Hotel Renovation is Back – Doing More with Less. – Friday, 30th August 2013 at 4Hoteliers.
