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The Heart of Business: How Non-Profits and Corporations Collaborate to Do Good

Once upon a time, it was common for non-profit organizations to be run by a couple of people with an extreme passion for a cause. They would be grassroots efforts — family and friends were often recruited to help out. Corporations would be approached for financial support but not much else. While the mission had a lot of heart, there often wasn’t a strong game plan in place that could lead to massive success. Things are vastly different today. As the nature of business has transformed over the past decade, it has impacted the way non-profits are run. Many — even small ones — are complex, structured, and hyper-organized.

via The Heart of Business: How Non-Profits and Corporations Collaborate to Do Good | Real Business.

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