A DECADE+ OF STORYTELLING POWERED BY THE BEST WRITERS ON THE PLANET

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TAMPA BAY • FEBRUARY 23-24 2026

This FINAL encore experience will be unlike any other. Because like everything we do, it's been "reimagined" from beginning to end. It's not a virtual or hybrid event. It's not a conference. It's not a seminar, a workshop, a meeting, or a symposium. And it's not your typical run-of-the-mill everyday event crammed with stages, keynote speeches, team-building exercises, PowerPoint presentations, and all the other conventional humdrum. Because it's up close & personal by design. Where conversation trumps presentation. And where authentic connection runs deep.

Google, Aristotle, And The Habits Of Highly-Effective Teams

Google’s Project Aristotle provides data that demonstrates the importance of going beyond empirical analytics and understanding the messier, emotion-based data that comes from relationships. In addition to fundamentals like clarity of purpose, Google’s best teams focus on the norms and behaviors that team members expect from their team leader and teammates. The question left unanswered by the Aristotle Team was how to create that focus on norms and behaviors across the many diverse Google teams. My research into human motivation, engagement, and team performance supported the importance of key relationships. It also identified that closing gaps between what people expect of their key relationships, and what they actually experience, is the most important dynamic within and across those relationships. Listen and learn more:

Dr. Jeb S. Hurley
Dr. Jeb S. Hurleyhttps://www.brainwarevault.com/
Dr. Jeb Hurley is an accomplished executive and entrepreneur who is a leading expert on team dynamics and high-performance leadership. Jeb guides leaders in understanding and influencing human behavior to deliver better results and greater wellbeing. He is co-founder and CEO of Xmetryx, Inc., the creator of TrustMetryx software, and Co-founder and Managing Partner of Brainware Partners, a team dynamics consultancy. Jeb is a two-time author and holds a Doctorate in Organizational Leadership.

DO YOU HAVE THE "WRITE" STUFF? If you’re ready to share your wisdom of experience, we’re ready to share it with our massive global audience – by giving you the opportunity to become a published Contributor on our award-winning Site with (your own byline). And who knows? – it may be your first step in discovering your “hidden Hemmingway”. LEARN MORE HERE


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