Harvard Biz Review recently posted an article titled “How Can Companies Attract the Best College Talent” by Sanjeev Agrawal at Collegefeed about college hiring strategies and tactics. Agrawal says that Collegefeed met with more than 300 companies that are looking to hire fresh, young talent.
One of the major problems among the companies interviewed, Agrawal said, is:
“92% believe they have a ‘brand problem’ when it comes to their efforts; this problem is often expressed as the fact that ‘not everyone can be an employer like Facebook.’ In other words, large, well-established companies feel they simply can’t be the newest thing out there generating buzz with Millennials.”
via How Do You Get Millennials Excited to Work for Your Company? Hint: Think Mentoring..