In your attempt to build an online presence through a proper website, you probably noticed that even with your best effort, it’s still hard to get the page views and visits that you want. This could be bad for your business, especially if you rely on website traffic to sell your products or services.
Maybe you’re already satisfied with the way your website and your pages look, and you’re happy with the quality of your content. If that’s the case, perhaps one thing you’re missing is optimization. You can have your site looked at by pros to give you an insight on what you need, what doesn’t work for your case, and more. A professional SEO audit of your website may eat a good chunk of your budget, but it’s definitely worth it.
While saving up for the service, you might want to address some of the issues yourself, first. Here are some tips and best practices that you can follow.
Building Your Website
Okay, you’re now in the part where you bought your domain and made the basic format of your site. It’s the ideal opportunity for advanced strategies. The objective with making a site is to let search engines realize this is the most reliable source on the web about you, your brand, and your products or services.
Make Relevant Pages
To give your site the most obvious opportunity at appearing invisible spot on SERPs, first ensure that it’s loaded up with as much important, refreshed content you could put together. To do so, you can start by creating the following pages:
- Biography Page or About Page
The biography or about page on your site allows you to recount your story or your company’s beginnings! Get the chance to share the majority of the data about yourself or the brand you represent, that you would need somebody to know.
Write your account in the third person POV with the goal that web search tools realize that there is a great deal of applicable data about your branding.
- Contact Page
Creating a contact page empowers clients to connect with you, however here you can likewise connect to different sites, pages or profiles about yourself.
- Social Stream
Consider making a channel that offers fresh new content from your social networks like Linkedin or Twitter. Also, consider guiding traffic to other solid internet based life accounts that you are genuinely dynamic on by including gadgets on your page that connect to them.
- Make a Blog
Blogging serves important functions that can help you build a reliable online presence. First, blogging is a simple method to ensure that your web page is refreshed routinely and remains applicable. It’s likewise imperative to remember that each post can possibly rank exclusively (notwithstanding the general site). Besides, blogging furnishes you with a phenomenal wellspring of substance to impart to others on different informal organizations. It can likewise go about as an extraordinary asset in the event that you need to repurpose the data into another type of substance. The more quality content you make and offer, the more open doors that you should be ordered, connected to, and obviously, positioned via web crawlers.
