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Engineering Generosity

In this episode, Josh interviews Tim Kachuriak, the Chief Innovation and Optimization Officer and Founder of NextAfter, a fundraising research lab and consultancy aimed at helping nonprofits generate more giving. The goal of this “for cause” company is to create the most generous generation the world has ever seen. Using a data driven systems and behavioral economics.
Tim and his team aim to de-code what drives people to give. NextAfter has run over 12,000 marketing optimization experiments that are publicly sourced for other companies to use freely.
Tim shares where his passion for helping nonprofits began. He talks about creating his own ad agency right of college, which ultimately led to doing some marketing work for his church. Tim noticed the excitement in himself that was generated for doing work for a cause that he genuinely cared about. This promoted a sale of his business and a career pivot to go work for a nonprofit faith-based organization in Fort Lauderdale, Fl. Some turbulence accompanied the transition and his digital marketing job suddenly included helping the company generate money via fundraising.

 

Josh Wilsonhttp://www.betthejockey.com/
My name is Josh Wilson, I am an entrepreneur. Though my ever-growing network, connecting other purpose-driven businesses with capital and clients has become my most valued ability. The mission on this earth is simple, to save the world from the pending employee apocalypse. What I live, do, and teach is a lifestyle shift that in my opinion must be embraced. The world in which we live requires a new set of skills and a dynamic mindset from us all. My desire is to develop and connect socially impactful and driven entrepreneurs with resources and opportunities so that together we can make a difference through our craft. My work is spread over numerous platforms. I host three different podcasts shows of my own and am in the background producing and investing in building platforms for thought leaders, social impact investors, and positive influencers to help spread their message. In addition to advising startups and new businesses through my incubator program, I am the founder of an agency helping entrepreneurs find capital and customers. The businesses I invest in and build are complimentary. One one hand I incubate budding entrepreneurs to help them build a strong foundation of the only skill set that will never, ever, ever be duplicated by machines or outsourced to the cheapest bidder….. The ability to build meaningful and valuable business relationships! Armed with this valuable asset, I partner with my incubated entrepreneurs and plug them into deals and opportunities under the direction of my industry leading advisors.

DAILY INSPIRATION. DELIVERED.

PROUD RECIPIENT OF THE WEB MARKETING ASSOCIATION 2020 "STANDARD OF EXCELLENCE" AWARD