Off-season for many hotels is a critical period when there is the attraction to shut down; off-season in a hotel means the time of brutal truth. It shows in unveiled reality to the guest what the environment really is about: An artificial holiday idyll with a somehow synthetic appearance or an authentic, naturally grown location with many aspects and, not to forget, added value.
via To Close or Not to Close. – Monday, 14th October 2013 at 4Hoteliers.
