Can two words on a card and a simple gesture change two lives: the life of the person who gets the card and the person who gives it?  

Yes it can. It’s happening every day.
Last November the You Matter Marathon – No Running Required – was launched to create and enrich positive connections between people and within communities. 14,300 people from 50 states and 59 countries participated — they shared almost half-a-million business-sized cards with the words, “You Matter.”
That was all.
Nothing more
You Matter.
Each individual who signed-up for the You Matter Marathon received 30-free You Matter cards to share during November.
The results are astounding: 61% of participants reported they gained a greater sense of gratitude and stronger connection with others. 51% felt more compassion for others; and 50% became happier.
This year we are determined to double our collective impact by sharing 1 Million You Matter cards during November.
We can do it.
These thoughts from two participants: “A card. A conversation. A connection. Is it really this simple? With every interaction, I continue to be no less amazed that two words, printed on a card, can have such a life-changing effect.”
“In 42 years of practice, You Matter Marathon has been the most important, significant thing we have done.”
The first You Matter Marathon was magical. With your help we can spread even more magic.


Because YOU Matter.

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CHERYL Rice works with high potential leaders at every level. She has been working with clients to improve individual, team and executive performance for over 20 years. Cheryl’s speaking, and coaching clients include: Pfizer, Children’s Hospital of Philadelphia, Hospital of the University of Pennsylvania, AstraZeneca Pharmaceuticals, Drexel University, Campbells Soup, and the Wharton School. Cheryl has held significant positions in the healthcare, financial services and technology industries. Past corporate positions include Director of Organization Development for AstraZeneca Pharmaceuticals, AVP of Leadership Development at ACE International, and leadership consulting roles at CIGNA, NovaCare, and SMS (now Siemens). Cheryl is especially gifted in helping women cultivate their leadership presence, develop confidence, and establish a healthy and mindful approach to work and life. She is also the author of the inspiring memoir, Where Have I Been All My Life? Additionally, her essays and commentaries have appeared in local and national publications including the Philadelphia Inquirer, the Chicago Tribune, Cure Today, and Maria Shriver’s Blog, Architects of Change. In 2016 Cheryl founded the You Matter Marathon (no running required!), a global kindness and community building program in 59 countries. With a BA in Psychology from Monmouth University, an MS in Counseling from the University of Pennsylvania, and an MS in Organization Development from Pepperdine University, Cheryl brings significant academic training to compliment her practical work experience. Additionally, Cheryl is an ICF certified coach, has a certificate in Applied Positive Psychology and taught classes in organization change at local universities.

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Jonathan Solomon

The words – You Matter certainly does make a difference.

We experimented: You matter – it did work wonderfully by giving relevance to people

Then we experimented with the Visually Challenged – You Are Important – because

Then yet again, in the work place – We value YOU….because……..

With the physically challenged – We can – together

Now we are creating different cards, stickers, verbal and non-verbal acknowledgement

Yes, they do make a difference with these simple reminders.

Thank you for empowering us with You Matter

Cheryl Rice
Cheryl Rice

Hi Jonathan. Wow – what a wonderful way of building on You Matter. You will be reaching so many folks with just the right words. Thank you.