B2B Content Marketing: Best Practices

Content marketing is a newish term for an oldish concept: surround your customers with information and education they need to feel motivated to do business with you. Today, we have more ways than ever to do this: blogs, websites, social media, video, email, e-newsletters, and so forth.

via 10 B2B Content Marketing Best Practices – Business 2 Community.

8 Content Marketing Principles Most Companies Get Wrong (blogs.salesforce.com)
Social Media is Key to B2B Content Marketing (jonathanadcox.wordpress.com)

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B2B Content Marketing: Best Practices

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