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Yonason Goldson

Yonason Goldson works with business leaders to build a culture of ethics, setting higher standards to earn loyalty and trust. He’s a rabbinic scholar, repentant hitchhiker, and co-host of the weekly podcast “The Rabbi and the Shrink.” He has published hundreds of articles applying ancient wisdom to the challenges of the modern world, and six books, most recently “Grappling with the Gray: an ethical handbook for personal success and business prosperity.” The ninja were covert agents in feudal Japan who practiced espionage, deception, and surprise attacks. Doesn't that make Ethics Ninja a contradiction in terms? Not at all. Just as the master of martial arts turns an opponent’s strength against himself, the Ethics Ninja turns attacks against moral values back against the adversaries of ethics, exposing groupthink and double-standards through rational argument in asymmetrical battle to vanquish the enemies of moral clarity.

ENJOY MY PUBLISHED ARCHIVES

American Pie Purim: A Kabbalistic Interpretation of a Modern Classic

"Close the door, silence your phone, put on your headphones, and settle into your seat to revel in the unexpected.  Pour yourself a cup of coffee (or a glass of whiskey), and enjoy a few minutes of esoteric discovery, finally revealed in American Pie Purim." ...

Our Own Personal Miracle

"What have you taken for granted lately? Your health? Your job? Your spouse? Your children? Your friends? What do you need to remember to be grateful for?" ...

What is Your Solution to Stop the Madness?

"What is your plan? You can live in your Pollyanna world and imagine a Utopian alternative universe all you want, but the rest of the world has to go on dealing with reality." ...

The Miracle of Conflict

"With every step forward, we need to weigh our options and calculate the costs and benefits, evaluate which detours are necessary and which are more hazardous than keeping to a straight but tortuous main road." ...

Proverbial Beauty

"The answers to 3000 years of questions are here, revealed for every seeker of truth and self-awareness in the language of our modern era." ...

When the Sky is Not Falling

"We expect the world to operate in a predictable, orderly way. It usually does; except when it doesn't. ... What do you have to be grateful for?" ...

To End Hate, Increase Knowledge

"Here is the most dangerous fantasy of all:  The belief that it could never happen again, that it could never happen here, in the land of the free and the home of the brave." ...

Wake Up and Smell the Barley

"What leaders do is lead by example, bringing people together and guiding them in pursuit of universal values. What they don’t do is try to exploit trends to make a quick buck." ...