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Peter Cook

PETER leads Human Dynamics, offering Business and Organisation Development. He also delivers keynotes around the world that blend business intelligence with parallel lessons from music via The Academy of Rock. Author of and contributor to twelve books on business leadership, acclaimed by Tom Peters, Professors Charles Handy, Adrian Furnham, and Harvey Goldsmith CBE. His blends his three passions are science, business, and music into unique inspiring keynotes based on the art of storytelling. His early life involved leading innovation teams for 18 years to develop life-saving drugs including the first treatments for HIV/AIDS, Herpes and the development of Human Insulin. 18 years in academia teaching MBAs and 18 + years running his businesses. All his life since the age of four playing music. Peter won a prize for his work from Sir Richard Branson after his mother claimed he was a Virgin birth. He now writes for Virgin.com.

ENJOY MY PUBLISHED ARCHIVES

Someone Saved My Life Tonight

"Bad luck plays a part in many accidents, the unfortunate combination of unlikely events.  But good luck sometimes intervenes, such as in my case." ...

Popping Political Populism

"In a world that needs collaborative leadership to face complex problems such as climate change, famine, war, migration, and so on, we seem to have opted for more didactic leaders with catchy but meaningless slogans." ...