Liesha Petrovich
LIESHA is a freelancer by day and Kyokushin Black Belt by night. A late-blooming academic, she's happiest teaching business at UoPeople. Liesha is the author of Killing Rapunzel: Learning How to Save Yourself Through Determination, Grit, and Self-Employment (her mother hates the title - but it's a metaphor mom!). She talks business at Microbusiness Essentials and everything else at Liesha Petrovich.com
ENJOY MY PUBLISHED ARCHIVES
3 Lifesaving Marketing Tools for the Overworked Freelancer
Choosing to be a freelancer is chaotic, frustrating and incredibly freeing.
I can’t imagine life...
Forget Creativity And Become A Marketing Nerd
Some people think that branding is all about creativity and brilliant slogans. And of...
Now’s The Perfect Time For An eCommerce Checkup
eCommerce was my dream class ever since I started teaching business at an online...
A New Kind of Hustler: Resourceful, Smart and Business Survivors
I’m a hustler.
Not the kind that Urban Dictionary describes as “selling drugs, rolling dice,...
Don’t Let Tech Overload Kill Your Productivity
“Everything is awesome!”
Although you’ll probably want to kill me for putting the Lego Movie’s...
Want A New eCommerce Market? Find Success Across The Pond
Want to know one of the best things about eCommerce?
We will never run out...
Navigating Relationships In A Complicated New World
Both personally and professionally, the last few years have been one of the hardest...
Accepting Your Intuition Knows Best
I question everything. It’s part of my DNA. Even when I pretended to fit into...
The Nightmare Of Juggling Small Business Marketing
I’ve run a small business for over 23 years.
That means the Internet was just...
Pathetic Profits? Marketing Tools To Jumpstart Online Sales
Business has one goal: to make money. It’s what differentiates the nonprofit world from...