@LIFE & CULTURE
9/11 – And the Man in a Red Suit
Where were you 18 years ago when the planes hit the World Trade Center?
I...
@LIFE & CULTURE
Mass Shootings – The Moral Decay of America?
Deep scars have once again been seared into the moral conscience of America due...
@BizEthics | Sustainability
Rampant Retaliation Is Ruining The Workplace
America is fast becoming a retaliation nation. Look no further than the workplace, a...
DATESENSITIVE
Memorial Day – How Retailers Dishonor Fallen Heroes
On May 27th, millions of Americans will take time off for solemn observance of...
ART OF COMMUNICATIONS
Media Relations (Part 7) – Talking To Reporters
How to shine in media spotlight…
Have you ever been caught off guard at work...
ART OF COMMUNICATIONS
Media Relations (Part 6) – Don’t Comment With ‘No Comment’
Creates the perception of guilt…
If you’re a spokesperson, don’t say this: no comment. Uttering the...
ART OF COMMUNICATIONS
Media Relations (Part 5) – 10 Essential Keys To Master Media Interviews
Every veteran PR person has a few instructive stories about staffing high-profile media interviews....
@BizEthics | Sustainability
Media Relations (Part 4) – Why Transparency Always Triumphs
Being transparent builds public trust and safeguards the brand image…
If you’re a veteran communicator like...
ART OF COMMUNICATIONS
Media Relations (Part 3) – How Access Begets Accuracy In Journalism
Being accessible to the media pays off in accurate reporting…
When I worked as a...
@Careers | Job Search
Mastering Media Relations (Part 2) – The Relationship, Stupid!
Personalizing relations = positive press
In my early 20s, I worked on Bill Clinton’s presidential campaign...